SoWal Staff
Serving the Community!
http://www.sowal.com/forum/forums/employment.20/create-thread
Pay Grade: 19
Salary Range: $60,527, minimum to $81,945, maximum, depending on qualifications
JOB SUMMARY
The Director of Communications is a senior level, highly experienced communications professional with extensive travel and tourism knowledge in developing targeted media outreach initiatives. The Director is passionate about sharing the destination’s intrinsic value through stories that resonate with target audiences. Reporting to the Executive Director of the organization, the Director of Communications is a member of the executive management team and provides leadership and proactive strategic direction to secure positive earned media coverage for the South Walton destination in consumer and travel media.
KNOWLEDGE, SKILLS & ABILITIES
QUALIFICATIONS, TRAINING & EXPERIENCE
POST DATE: 11/03/2016 CLOSE DATE: 11/25/2016
Pay Grade: 19
Salary Range: $60,527, minimum to $81,945, maximum, depending on qualifications
JOB SUMMARY
The Director of Communications is a senior level, highly experienced communications professional with extensive travel and tourism knowledge in developing targeted media outreach initiatives. The Director is passionate about sharing the destination’s intrinsic value through stories that resonate with target audiences. Reporting to the Executive Director of the organization, the Director of Communications is a member of the executive management team and provides leadership and proactive strategic direction to secure positive earned media coverage for the South Walton destination in consumer and travel media.
KNOWLEDGE, SKILLS & ABILITIES
- Exceptional strategist who can recognize and define opportunities, establish objectives and develop and oversee the implementation of tactics.
- Outstanding communication (written and verbal) and interpersonal abilities. Demonstrated writing, editing, presentation and verbal communication skills.
- Previous experience working with civic leaders; non-profit groups and business leaders, demonstrated leadership in building collaborative community efforts and working with the public.
- A passion for understanding new technology and the ability to quickly learn the latest platforms, tools and communication solutions/channels.
- Ability to manage multiple projects, team members and agencies and resolve conflict effectively.
- Ability to multi-task and to respond quickly in a rapidly changing environment.
- Ability to nurture effective talent.
- Ability to travel and work occasional weekends, evenings and 12-hour EOC shifts when needed and to be accessible on occasion while off-duty.
- Excellent decision-making, problem solving, time management and organization skills.
- Expertise in channel optimization, brand consistency, market segmentation, and customer engagement through multiple social media platforms.
- Significant relationships/contacts with local, regional, national and international media (including those in the tourism industry). A strong track record in media relations and achievement of goals.
- Solid understanding of marketing research and data analysis.
- Sound budget management experience.
- Walton County resident, or if relocating, willingness to live in the area you are promoting.
QUALIFICATIONS, TRAINING & EXPERIENCE
- A bachelor’s degree from an accredited college or university in communications, public relations or a related field required. A master’s degree and/or APR, ABC, CDME certifications are preferred.
- Six or more years of proven communications or public relations experience in positions of increasing responsibility with at least three years in a leadership role. Proven and successful management of an entire department or functional area required.
- DMO or hospitality industry experience required.
- A valid driver’s license is required.
POST DATE: 11/03/2016 CLOSE DATE: 11/25/2016