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We're Salty!

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Salty means they have character, are down to earth, are a bit coarse, and are associated with the sea.

Great slogan - far better than any of ours.

Like I said, no wine and cheese types there, except for Ro-Tel dip and box win consumers. Isn't it a great slogan? Two words! Hats off to them.
 
Like I said, no wine and cheese types there, except for Ro-Tel dip and box win consumers. Isn't it a great slogan? Two words! Hats off to them.

Two words..."I'm Estranged!" See y'all in 10 days! :misskitty:
 
Just get on youtube and type in: we're salty Franklin. It's got to do with food, oysters, lifestyle, attitude. They have a song and a video that's got a little more heart than ours but it's not that great. They get 6/10 we get about 2/10 IMO in the marketing dept. It's no contest about where I'd rather spend my time. They can have their sodium.
 
People are never satisfied. I hear half the folks over there are PO'd that the other slogan under consideration, "We're Peppery!" was not chosen. They paid one of the former members of "Flock of Seagulls" $75 to record a new song entitled "The F in 'Where the F am I?' Stands for Franklin".
 
If you've ever been to Apalach area, you know that Salty is a great term for it! in many ways - starting with the outstanding oysters which taste like the sea! the area is overall salty though - salty character all the way! If you've ever stayed at the River Inn on a weekend, you know what I mean.

I hope they aren't dropping "The Forgotten Coast"... which may not be the best marketing phrase but I love it.

but they do have their wine bars & upscale/casual dining places - they are outstanding - but not so many.
 
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Salty means they have character, are down to earth, are a bit coarse, and are associated with the sea.

Great slogan - far better than any of ours.
This is when I wish there was a "like" button...this is a great description!
 
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