Absolutely.
Most of my overseas acquaintances are of the British and Dutch persuasion. If I could draw a map of the USA from the viewpoint of the citizens of most European countries it would look like this:
The entire N.E. of the USA would be NY City; to the south would be the peninsula of Florida divided into 2 "states" Disneyworld and Miami; a big blob in the mid-west would be labeled Texas (no cities/states, only a picture of a cowboy, Indian and longhorned steer); to the west of Texas would be the "state" of Las Vegas (they would not be able to name the state LV is in); and the west coast would be California divided into Hollywood, LA and San Francisco. (If this sounds far-fetched, have your "average" American draw a map of Britain and pinpoint the following: London, Bath, Scotland, Wales, Cambridge, Devon, Oxford, Plymouth)
When you speak to Europeans in general (believe it or not, the overwhelming majority of them couldn't afford to come to the USA on their holidays--although most of them would want to) they are only interested in hearing about the travels of their colleagues going to "the USA" (the one I pictured above); and as such, most of their travels to the USA will include those locations.
The affluent Europeans are more apt (and financially able) to travel to other areas of the US, but I doubt SoWal will be able to attract these folks in numbers that will make a great deal of difference.
A few of my European friends have come here, and enjoyed the beaches very much, but they're not interested in coming again and again--they enjoy going to different places and seeing different things (our beach is nice, but it is not the end-all and be-all of beaches in other areas of the world available to folks with high net worth). A less well-capitalized friend from England asked to come and crash at my place and make "day-trips" to Disneyworld

(afterall I do live in Florida); once he found out how far it was--he just did an inexpensive trip to DisneyWorld.
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