New marketing plan dubs this area "The Beach"

[TooFarTampa]

What an appalling waste of taxpayer dollars THAT was.

And it was obvious from the start.

 

[GoodWitch58]

Obvious to many of us, but what is truly appalling IMO is that so many local leaders were taken in by it...what is that all about?

 

[scooterbug44]

That's sort of like asking why Mama Scooterbug and I spend money at the same stores during the holidays. :roll:

 

[passin thru]

SoWal = South Walton County, which includes Scenic 30A, Sandestin, Inlet Beach, Miramar Beach, Freeport, Bruce, Bayou Basin, and other areas south of I-10.

We also are interested in what goes on in the surrounding areas of Destin, DeFuniak Springs, Carillon Beach, Panama City Beach ...

Any marketing of the Florida panhandle as a regional entity needs to cover the entire panhandle from St. Marks in the east to Pensacola in the west. There are amazing places in Northwest Florida along the coast and inland areas, and no one should be left out.

You don't know the panhandle until you've spent some time in Two Egg, Florida.

"The Panhandle" tm

Kurt, I agree with that geographic area being of interest & importance.

And I think the best "new" term for that area -- vs. the old standby "Emerald Coast" -- that I've heard is the one trademarked by Cornerstone/Lisa Burwell ...

COLA2COLA

 

[scooterbug44]

No more stupid names!

 

[Matt J]

Kurt, I agree with that geographic area being of interest & importance.

And I think the best "new" term for that area -- vs. the old standby "Emerald Coast" -- that I've heard is the one trademarked by Cornerstone/Lisa Burwell ...

COLA2COLA

IIRC, and dunelaker can chime in anytime, that term is pre 20th century.

 

[beachFool]

Redneck Riveria

Specially now that we got us a WalMart.

Where else do people have a garbage bin in front of $1M+ houses?

Greg Barnhill has the tune for us.

 

[Matt J]

1 out of 9 goals accomplished

Sonny Mares declares:

 

[DuneLaker]

I like Emerald Coast. Would love to see a survey or list of all the roads, businesses, schools, places in Northwest Florida that use Emerald Coast. The use of Cola2Cola is fine for a secondary description of America's Riviera.

 

[scooterbug44]

Cola2Cola sounds like a bad boy band or rap group.

I vote for Emerald Coast and Sowal - feel like we've wasted more than enough time and money on "rebranding" perfectly good brand. :roll: